Welcome to the Freelance Era.

Going from 100 to 100,000

And loving every second of it

Scaling up 

Maybe it’s been a few years, and your hard freelancing work is paying off. You love the lifestyle, have built up a fantastic roster of clients, and your processes are all set and easily managed. 

Scaling is all about taking what you’re currently doing, and turning it into even more. Maybe that’s more clients, more money, or more people working with you. Or maybe it’s about building something new within your expert niche through more products and services. 

But how do you know the time is right? Just like any business, only you as the CEO can know when the time is right to start scaling. Maybe you’re looking for a new challenge, or want to try and earn even more income. Maybe people you trust and admire are telling you it’s time to scale up your freelance activities.  

Amy Rigby, a freelance writer, details on Foundr three different ways to scale up — subcontracting, turning yourself into an agency, and creating new products. The sky’s really the limit when it comes to what you can do. Mentors or people who have been with you from the beginning can help you make the tough decisions about where to focus your energy for the maximum return.

If you’re looking for help with the necessities to scale, courses such as Creative Class can help you with processes and experimentation to find your niche, while podcasts can provide inspiration from other freelancers who have successfully worked through challenges before. 

Companies such as Lano can make it easy to get paid on time, stay organized, and become even more efficient with your everyday paperwork, which scales in correlation to your freelance activities. 

In the end, it’s all about following your passion, and finding new and creative ways to harness it.


  • Only you can decide when the time is right to scale
  • The sky’s the limit
  • Look to courses or podcasts for inspiration
  • Follow your passion

And that’s it!

This is the first version of the essential freelancer’s handbook. Is there a situation you’re facing that we didn’t talk about, or something you’d like more information on? Contact us with what you’d like us to include in the next version.

If you found this guide helpful, share it with your fellow freelancers!

Thanks for reading!